About us
Rooted in the homeland
networked with the world
connected with the future
The KAISER+KRAFT Group is one of Europe’s leading B2B specialist mail order companies for office, business and warehouse equipment. With a central service holding company and three sales brands with more than 1,100 employees in over 20 European countries, we supply both large corporations and small and medium-sized enterprises with high-quality products and top services relating to business equipment. We help companies to organize their procurement processes efficiently and to reduce their process costs. With the concept of a service platform with additional added value, we offer our customers the opportunity to obtain everything from a single source. With the help of digital technologies, we develop new and innovative solutions that help our customers profit from economies of scale and have more time for their core business.
Since 2016, we have been systematically taking the next step in the digitalisation of our entire value chain and the digital transformation of our business model in order to further expand our market position.
We want to move from being a traditional retail company to a customer-centric multi-channel company in the digital age. Our engines are our employees, whose thinking is entrepreneurial and characterized by freedom, curiosity and initiative.
3
sales companies
22
countries
1.100
colleagues
>70.000
products
Our group of companies
a part of TAKKT AG
As a part of the TAKKT Group, we benefit from the strong expertise, cooperation and exchange with colleagues from many other Group companies worldwide. As part of TAKKT AG, we have big plans: We will adapt our business model and our processes to the requirements of a customer-centric company in the digital age in order to continue to provide our customers with efficient, reliable and cost-effective procurement in the future. For that we need contributors who break new ground with creative ideas and passion and support us in these changes.
All companies in the KAISER+KRAFT Group are 100% owned by TAKKT AG. TAKKT AG is an in the German stock index S-DAX listed company and the leading B2B distance seller for business equipment in Europe and North America. The Group focuses on two business models – Omnichannel and Web-focused Commerce. The Omnichannel Commerce segment addresses corporate customers with complex requirements over numerous contact points and with a wide range of services. The Web-focused Commerce segment concentrates its offers primarily via web shops on the less complex requirements of more price-conscious B2B customers. The KAISER+KRAFT Group is the largest business unit of the TAKKT Group and is part of the Omnichannel Commerce segment.
In 2019, TAKKT Group had a total of more than 2,600 employees at more than 70 locations worldwide. All TAKKT Group companies together generated a turnover of 1,200 million EUR. In the KAISER+KRAFT Group, the largest of TAKKT’s seven divisions, more than 1,100 employees contributed to this fantastic result.
Our Management
Well positioned for the future
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Our business model
The customer in the centre of our business
As one of the leading company in Europe for B2B special mail order, our claim is clear: we want to continue our success story and remain at the top. Competition is more intense than ever. Customer requirements have changed noticeably, in particular as a result of on-going digitalisation. In the future, the customer will no longer be king, but emperor for us! We are continuously developing our business model in order to make it that way. The strategies are developed and implemented by cross-functional and agile teams.
In addition to our extensive product portfolio, we offer our customers professional services and solutions that help them to achieve the essential: efficient, reliable and cost-effective procurement of operating equipment. Our goal: to give our customers more time for their core business. We believe that digitalisation is one of the most powerful drivers of innovation and renewal, using digital technologies is not to an end in itself, but to achieve results, and add value that delight our customers.
Would you like to join us on this exciting journey? We are looking forward to seeing you!
Our values
These are particularly important to us
Our values are based on the commitment of our employees and our business model. The special role and appreciation of each individual’s contribution to success is indispensable. The corporate values provide orientation and form the basis for internal cooperation and cooperation with business partners. As part of the TAKKT Group, we are guided by the values of TAKKT AG.
Respecting
Reality
We ensure that entrepreneurial reality is immediately visible and perceptible to staff and management.. This means that we communicate transparently and clearly with one another, act directly and straightforwardly, and that managers and employees know how their performance contributes to the success of the company.
Practicing
Partnership
We strive to do everything we can to ensure that our customers and suppliers regard us as a partner for our mutual success and that they are highly motivated to work closely together with us. Consistent very high customer satisfaction, outstanding service quality and promoting our mutual benefit are all top priorities for us. We want to be better than the competition.
Taking
Responsibility
We actively accept our social responsibility and are committed to calling for and promoting ecological and human values. We take care to respect individual and cultural characteristics and consider sustainability an important element of our competitive advantage.
Acting
Systematically
We are constantly working on making our actions measurable, scalable and more efficient. The combination of judgement and consistency in the implementation of the TAKKT business model makes it possible to actively manage our profitability and value creation for the benefit of all stakeholders.
Ensuring
continuity
We stand for continuity and reliability, especially in times of change. Our actions are always undertaken with medium- and long-term goals in mind. We are committed to growth with substance, continuous learning and consistent adaptation to changes and new conditions.
Acting in
Trust
We are true to our word. With that in mind, reliability and transparent behaviour are the benchmark for our actions. Even in case of conflicts, we assume good intentions, provide support and search together for workable solutions. Trust, respect and meeting others on equal terms are essential values for us.
Our history
It started with a sack truck.
The group’s success story began with the KAISER+KRAFT company in Stuttgart in 1945, when Walter Kaiser and Helmut Kraft founded a company which, through growth, acquisitions and start-ups over the next few decades, developed into one of the largest B2B mail order companies for business, warehouse and office equipment in Europe.
Today, around 1,100 employees work for the group in more than twenty European countries. In addition to KAISER+KRAFT, the group also includes the service holding KAISER+KRAFT EUROPA and the sales brands Gaerner and Gerdmans, which sell their product range via catalogue, the Internet, telephone and
Sales force. On request, the companies develop custom-made products, small series and products in the corporate design of their customers.
The sack truck is still part of the company’s fixed product range. The entire portfolio comprises over 70,000 products for the complete business equipment: from office furniture and technical equipment to workbenches, pallets, transport trolleys and large storage containers.
Our main objective is to ensure a long-term stable, profitable and growth-oriented corporate structure in different and complementary target markets, product areas and regions.
Social commitment
We regard ecological, social and economic sustainability as a central component of our long-term corporate success. We therefore do not want to rest, but will continue to build on that success and push ahead with our activities. Here, you will find our sustainability strategy up to the year 2020.
After KAISER+KRAFT had already been among the finalists of the German CSR Award 2017 in the “CSR in the supply chain” category, our parent company TAKKT AG received the German CSR Award in the “Ecological commitment” category in 2018. This makes us very proud! The award is given to companies that implement fair business practices, conserve natural resources, protect the climate and the environment, integrate into their communities and take responsibility along the supply chain.